Hello loves. Hope you're all having a great week so far! I just wanted to share some personal updates with you all. Since I started my blog less than a year ago, I can't believe how much this little baby of mine has grown and I'm so grateful and appreciative of the blessings and just wanted to share a bit of my journey and my feelings about everything!
As I've shared many times before, this isn't my first attempt at blogging. I used to run a wedding blog for over 3 years. I started that blog after working as a wedding planning assistant in Manhattan for a few years. It was a very exciting job and I loved it for 5 years that I did it and at the time, I truly loved everything about weddings. But after working well over 100 weddings and blogging over 1,000, let's just say I experienced major burnout. I was blogging sometimes 2x to 3x daily and I felt like a hamster on a wheel. My wedding blog didn't have as many readers as I would have liked and I wasn't making any money. The key factor to this was my lack of passion and feeling pressure about pumping out new content when I didn't love what I was doing. Even though I still enjoy a nice wedding, I totally overworked myself and I fell out of love with my blog. When you aren't passionate about what you are writing and you are blogging for the wrong reasons, your readers will sense your indifference and as a result, they will stop reading. Authenticity is key when it comes to blogging. You truly have to believe in your words and there has to be truth in everything you do. You have to be true to yourself and your readers every single time you post new content, update social media, and every small little detail. It's about trust. For me, blogging is like gossiping with my friends while enjoying a few drinks. When I meet up with my friends, am I speaking fluff? Am I just talking for the sake of talking? Am I being a fake friend? No, no, and no. Same should hold true when blogging. Truth and authenticity are key and is a must have in our blogging community.
In my blog post here, I made 5 promises to myself and what I won't be doing with my new blog. I promised to:
- Not compare myself to others
- Not to check my stats every 10 minutes
- Not to follow someone else's lead
- Not to beat myself up over lack of readers or progress
- Not feel pressured or stressed
If I'm being honest, I have sometimes broken these promises from time to time. I am a type a girl who is very competitive with myself. At times, I have stalked my stats but then I talk myself off the ledge. Calm down Mel. The most important thing about my blog is connecting with others and documenting my journey and life. In my life I have such great passion for style, beauty, fashion, blogging, home decor, fitness, and all the randomness this beautiful world has to offer. If today I want to share my thoughts on a new bronzer, then I do! If tomorrow I want to share the news that I paid off two credit cards, then I will! I had no idea if my "no-niche" blog would be read by anyone except my best friends. (Hi Karen and Erica! *wave*) The main purpose was: to simply be me.
I'm so grateful to be able to say that since I started this blog (about seven months ago), it has just gone from strength to strength. I had no idea I was going to be able to reach and connect to so many people in such a short period of time. Just like in all aspects of life, I have learned from my previous mistakes and have made changes with this blog. If I don't feel like writing, then I don't. I only share things that I truly believe in. I am just so lucky that my darling readers have been so awesome to me.
This month alone I have:
- Been nominated for a lovely Liebster Award by the awesome Donyelle.
- One of my favorite bloggers, Fun Cheap or Free, (who I gushed about here) asked me to be a guest blogger! It was such an honor for me. I squealed when I got the email. See my article here!
- IT Cosmetics retweeting my post and asking their followers to check it out! Then....they asked if they could feature one of my Instagram pics on their feed.
- Kiehl's France Instagram feed asked to feature one of my pics.
- Lush and Josie Maran Cosmetics thanked me for posts
- I'm connecting with more bloggers than ever
I know these are probably small accomplishments for huge major bloggers, but to me..it truly means the world. After a previous blog behind and feeling like I failed and abandoned my baby, I took a leap of faith and started something from scratch. Many of my friends advised against it. Why don't I just create a lifestyle series on my wedding blog? Why not just add more beauty posts? In my heart, I knew it was the right decision to start something new and work my way from the bottom again. Today, I have absolutely no regrets. I listened to my gut and it hasn't failed me.
Thank you sooo much to all of my wonderful readers. I am truly grateful and appreciative of the support and you taking the time out of your day and read what I have to say. You don't have to do it and yet you do.
Thank you. xo